Michal decided to design a clothing line because she could not find items that suited her taste. Just like the rest of her collections that carry her name, Michal began her designs based on personal needs and preferences which she now shares with her clientele.
When Michal designs, she envisions layers of her creations incorporated with the items already in each of her client's wardrobe.
Michal and her fashion team focus on creating flattering clothing for different body types, using flowing and soft materials with an emphasis on stitching and finishing touches.
Some of the materials are printed with the use of advanced digital technology allowing for the colors that characterize Michal Negrin to be expressed here as well.
The emphasis on detail and Michal’s love for combining materials and elements translates into her clothing line as well, where she incorporates different textiles such as lace, Swarovski crystals, and sparkles. There are even some items which can be considered jewelry in their own right, such as the jeweled dress adorned with over 700 Swarovski crystals.